We have an acronym we call “FAST” that has both a true and underlying meaning. Of course the underlying message to our customers is that we try to do things as quickly as possible. Whether that’s a quotation, price check, availability question, shipping or information request – we do it now – we know and understand that there are eager customers or potential customers waiting on us and their time is as valuable as ours.

Secondarily, our word FAST has a definitive meaning:

F – To be Flexible in our ability to serve the customer, to be able to effectively wear the different “hats” that are required in a smaller organization and to have the customers’ service issues in mind at all times.

A – To be Accurate in everything we do – from specification to delivery. We understand the consequences of mistakes and the domino effect they can have on the practices of our customers and our combined businesses. Mistakes cost money and time. We seek the proper training to insure that we follow the correct procedures and have the product knowledge necessary to be correct. We know that we need to do it right all the time to eliminate the necessity to do it over.

S – To act with Speed in all that we do. We know the customer waits for our response or our products and we do not need to waste that time – for we understand that time is money. We want to be able to ship today, quote and specify now, fax immediately, confirm orders on receipt – respond NOW. For we know that this will win our customers’ support and future business and trust.

T – To act as a Team so that our effort is multiplied to produce a much greater result for our customers. To have the positive attitude that is so common in winners. The understanding that people want to be winners and work with winners – with people who are successful not only in what they do but how they work together. We are a Team who acts as one on behalf of our dedicated customers, whom we would be nothing without.

Go to web-site "American Electrical": http://www.americanelectrical.com/

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